What Are Some Innovative Open House Ideas That Can Bring Leads?
The ‘latest in’ in real estate technological advancement is the concept of open housing. In the real estate company in Rajarhat, an open house is when a house is on sale. And it is open for prospective buyers to visit and inspect the house. The real estate agent keeps the door of his house open for buyers to see it.
Feature It On Your Real Estate Website
- Since 51% of home buyers look online for their homes, listing your open house on your website is surely going to bring you leads. Sites like Zillow, Trulia and realtor.com are made for listing your open house.
- Leveraging these sites is a great way to boost awareness of your open house. Furthermore, it also motivates your buyers and leads them into the home.
Open House Must Fit The Buyer’s Schedule
- Schedule an open house during the weekend and in the morning or evening. This sorts the attendees’ afternoon, giving them more time to relish their day off.
- During weekdays, fix the open houses after the regular workday i.e., after 5 o’clock in the evening. Buyers get to learn and relax in the house mostly during the “happy hours.”
Partner Up With Local Shops And Source Open House Goodies
- Everyone loves free drinks and food. Partnering with a local bakery or cafe gives the open house attendees with refreshments. Also, the vendors get an opportunity to advertise at the open house.
- You can also invite a local clothing store or a home decor showroom to portray their latest work at the event. This encourages the prospective buyers to attend your open house and also stay for some time.
Promote It On Social Media
- Publish posts with open house information on your company’s real estate profile. Once you are done with post publishing, promote them with an Instagram or Facebook ad targeting your ideal audience.
- The ad must be exciting and informative as well. Ensure that the viewer walks away knowing the time and date of the open house.
Invite Your Neighbors
- Ensure your neighbors are wary that you are hosting an open house. They may answer the queries attendees might have about the neighborhood. Don’t be afraid of visiting door to door and inviting them personally. Also, make sure to do this right before the event.
Get in touch with Property360. It is the best real estate company in Rajarhat for delivering high-end real estate results to its clients. Partnering with them will be beneficial for you. So, head over to them today and gain a competitive advantage against your competitors.